Press releases draw attention to your products and services. However, clients and prospects want to know more about you. Blogging enables you to share your knowledge and to explain your vision and mission. Content Creation means talking about what sets you apart from the pack and how you improve the daily business practice of organizations. Nowadays, your target audience want to see and hear this. Who are the people behind these stories? A picture paints a thousand words, but a video tells the entire story.